Okay, so this is the next part in the series of posts where we talk about one metric that sucks for your ads, and we start improving it. Till now, we have talked about CPM and CTR, and in this...
Last time we delved into the intricacies of decreasing CPM. This time, let's tackle the next obstacle in the user conversion journey: the all-important Click-Through Rate (CTR). Before we dive in, I sense you might be wondering, "Why is he...
I just had to vent about this! Every time someone claims that CPM is purely competition-based and immutable, I can't help but feel exasperated. It's a misunderstanding! Just because one person may not have discovered ways to decrease the CPM...
Hey, The festive buzz is in the air, and you know what that means? A golden opportunity to skyrocket your sales and ROIs! 🚀 But, hold on! Just winging it won’t cut it. To truly maximize this golden quarter, you...
Hello, Round two, are we ready? 🥊 Last week, we strolled down memory lane, revisiting some timeless Baweja Buzz classics. And I promised there’s more where that came from! For those who just hopped on our journey or might’ve missed...
Hey, A walk down memory lane, anyone? 🕰️ I realized that every now and then, we need to stop, turn around, and glance at the footprints we’ve left behind. Not just for nostalgia, but to gather insights, learnings, and get...
Hey, Today's newsletter is so important that I've dedicated the entire issue to discuss one thing and one thing only: **Early Indicators**. The reason I'm emphasizing this topic is simple yet monumental: early indicators are the litmus test that can...
Hey, 🚀 Welcome back to The Baweja Buzz! First and foremost, a massive shoutout to all of you who took the time to provide feedback on my last email, where I sought insights to refine this newsletter. I cherish every...
Hey there, Welcome to the 9th edition of Baweja Buzz! We're buzzing with exciting updates, strategies, and highlights from the week. Let's dive right in! 🔥 Exciting News Our much-anticipated AI tool is finally set to launch this week. Remember,...
Ever wondered how you can cast a net so wide with your ads that it feels like you've got everyone's attention? It's not magic, folks; it's a strategy called "carpet bombing" in the world of Facebook ads. But hold up;...
Hey Everyone, This edition is tailor-made for ecommerce owners struggling to achieve a ROAS of 12+ through sales. Believe me, using flash sales is one of the most straightforward strategies to attain double-digit ROAS—when executed correctly. So, if you're thinking of launching any kind of sale soon, then...
Hello Digital Marketing Enthusiasts, Imagine this: a fresh e-commerce client lands in your lap, their Facebook ad account practically barren, almost no data inside. How do you craft a strategy to take them from virtual unknowns to market contenders? This 11th edition of Baweja...
