facebook ads hack

The 3 Biggest Testimonial Mistakes (and How to Fix Them!)

Hey, Here’s the truth: your audience doesn’t trust you. Don’t take it personally—it’s just how people are wired. They trust other people’s experiences more than your promises. That’s why testimonials aren’t just a nice-to-have in your ads; they’re the backbone of trust-building. But here’s the catch: not all testimonials are created equal. Some can boost

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The A/B Testing System That’s Helped Me Analyze Over 100,000 Ads

Hey, You’ve probably heard it everywhere: “You need to be A/B testing your Facebook ads!” And yes, I completely agree. A/B testing is a game-changer for anyone serious about optimizing their Facebook ads. By systematically experimenting with different elements of your ads, you can pinpoint exactly which creative, ad copy, and audience targeting work best

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