Hey,
Thank you for the fantastic response to our introductory edition of this series. I’m thrilled that you loved it!
Without further ado, let’s dive into this week’s ad spotlight:
Laundry Miracle
Watch the full video here: https://bit.ly/3u59fqP
If you’re unable to access TikTok, you can watch the video here: https://bit.ly/4aZx8AN
1. Thumbnail score:
An impressive 5/5 for the amateur fonts and picture. The thumbnail is spot-on, showcasing the washing machine and our product with informative text.
2. Hook Score:
The creator of this ad is a genius. Notice the unconventional “%33 off” – it’s oddly irksome yet captivating.
The AI voice gets straight to the point, so it’s a solid 5/5 from me.
3. Retention Score:
The ad shows the product in action, a strong element for retention.
I was intrigued by what appeared to be paw prints, eagerly waiting for a cat to appear – and it does by the video’s end!
Plus, the 15-second duration is ideal, earning another 5/5.
4. Click Score:
The initial “%33 off” CTA is quirky but effective, especially since TikTok and Facebook videos loop.
This looping makes the first three seconds a strong CTA (efficient use of every second of the video). However, it’s a bit bulky, so I’ll go with 4/5.
5. Ugly Score:
This amateur ad doesn’t fully utilize TikTok’s native features, like color fonts and subtitles.
It doesn’t seem crafted with TikTok’s video editor, hence a 4/5.
Caption:
On TikTok, caption scope is limited, so I won’t delve deep here.
How can you use this for your business?
1. Emulate this thumbnail style – let pictures speak a thousand words.
2. Write in a way that triggers people’s curiosity but only enough to capture their attention.
3. Showcase your product in action, allowing viewers to visualize its benefits.
4. Keep video duration short and creatively use the platform’s loop feature.
Here’s the landing page for this product: https://bit.ly/3vKra6z
This post is packed with insights; I recommend bookmarking these in your browser for future reference.
Well, that’s all for this post, folks!
Finally, I would like to add that I will continue sending you these ads every Monday, but they alone may not be sufficient for your success as you would want more concepts under your belt.
Therefore, if you are a Facebook ads marketer and want more ads like these for yourself, then go ahead and check out Minea.
Here is the promo code offering you 20% off for 3 months: SANNIDHYA20
And here is my affiliate link: [https://app.minea.com/find-winning-product?ref=k63dd]
Okay, this was my second post in this series. I have decided to feature only one ad every week, as it takes a considerable amount of time to write this.
I also believe that including too many elements might overwhelm you and hinder your ability to fully engage with the content of the post.
Also, let me know which niche’s ad I should pick up next for you. I would love to hear from you.
DISCLAIMER: This post contains affiliate links, which means that if you click on one of the product links, I’ll receive a small commission.