Hey, No one wakes up and spontaneously decides, “Today’s a great day to buy something!” Well, except perhaps on impulse purchases. But for most, buying is a journey—one that you, as a marketer, can strategically influence with well-crafted Facebook ads. Understanding the different stages of a buyer’s journey is crucial for creating ads that not […]
How to create FB ads for every stage of your funnel? Read More »
Hey, Creating Facebook audiences isn’t rocket science! But with the myriad of targeting options available, it sure can feel like it. So, how do you cut through the noise and pinpoint the right Facebook audiences, regardless of your industry and business type? Well, I have got you covered. I’ve distilled it down to just THREE
The only 3 Audiences you need to get increase your CR by 43% Read More »
Hey, Welcome to the 31th edition of Ad Pulse Monday! For those new to this series, every Monday, I select an ad or ads that I believe have performed exceptionally well. I’ll break down their success factors, key takeaways, and how you can apply these insights to your business. If you’re already familiar with Ad
Ad Pulse Monday 31 – Butter Soft Tshirts Read More »
Hey, Welcome to the 30th edition of Ad Pulse Monday! For those new to this series, every Monday, I select an ad or ads that I believe have performed exceptionally well. I’ll break down their success factors, key takeaways, and how you can apply these insights to your business. If you’re already familiar with Ad
Ad Pulse Monday 30 – Revolutionary Women’s Innerwear Read More »
Hey, Videos are the gold mine of Facebook advertising. They have 30% more engagement and a massive 60% increase in conversion rate compared to image ads on Facebook. And there’s credible research and data to can explain why: Regardless of whether McQuivey’s estimate represents a true measure, it’s obvious that video ads can maximize visibility,
How to write video ad scripts that convert? Read More »
Hey, As FB ad marketers, we’re all chasing that golden idea—the ad that gets us 11x ROAS and puts us leagues ahead of the competition. Now, there are over 8 million businesses running ads on Facebook right now. 99% of those ads are very average. Then there’s the 1%—the most creative, out-of-the-box, successful ads that
30 Winning Facebook Ad Ideas To Generate 11.2x ROAS Read More »
Hey, Welcome to the 28th edition of Ad Pulse Monday! For those new to this series, every Monday, I select an ad or ads that I believe have performed exceptionally well. I’ll break down their success factors, key takeaways, and how you can apply these insights to your business. If you’re already familiar with Ad
Ad Pulse Monday 28 – 1 Minute Skin Care Routine Read More »
Hey, For many aspects of life, quality trumps quantity—especially in lead generation. While it’s great to see a large number of leads filling your pipeline, what truly matters is how many convert into paying customers. That’s what boosting lead quality is all about. Facebook Ads are fantastic for generating a high volume of leads thanks
Want to get 100-200 high-quality leads using FB ads? Read More »
Hey, Welcome to the 27th edition of Ad Pulse Monday! For those new to this series, every Monday, I select an ad or ads that I believe have performed exceptionally well. I’ll break down their success factors, key takeaways, and how you can apply these insights to your business. If you’re already familiar with Ad
Ad Pulse Monday 27 – Ad for Coffee Lovers Read More »
Hey, Are you struggling with the high Return to Origin (RTO) rates that are draining your revenue and compounding operational headaches? You’re not alone. In e-commerce businesses, managing returns effectively is a significant challenge, especially when: The impact? It’s more than just a nuisance. High RTO rates can lead to: But don’t worry, I’ve got
Tired of High RTO? Here’s How Top Brands Are Combating It! Read More »
