Facebook Ads

Hey Running Meta ads without a solid structure is a guaranteed way to burn money. Maybe you’ve been there—scrambling to put together an ad last minute, tweaking copy endlessly, launching with high hopes, only to see disappointing results. And then comes the frustration. Was the copy weak? Was the creative not engaging enough? Did I […]

Hey Here’s something wild—according to Facebook’s own research, 47% of a video ad’s impact happens in the first 3 seconds. That means if your hook isn’t strong enough to stop the scroll, your audience is gone before they even hear your message. We all know hooks are important. But how do you actually find good

Hey Ever watched a video ad and thought, “Wow, I need this”? Or maybe you saw an ad and immediately scrolled past it? That wasn’t random. That was psychology at play. Great video ads don’t just “look good.” They trigger the right emotions, hold attention, and create a desire to act. But most brands get

Hey Here’s a quick question: When was the last time you bought something for its features alone? Probably never. People don’t buy features—they buy what those features do for them. In other words, they buy benefits. Yet, many marketers make the classic mistake of highlighting features in their ads, leaving their audience thinking, “So what?”

Hey Let’s be real—your landing page might be the very thing stopping your ad clicks from turning into conversions. It’s frustrating, right? You’ve done the hard work of getting people to click, but when they land on your page, something’s not clicking with them. Here’s the good news: Fixing this doesn’t require a massive overhaul.